Delivering Genius

We turn the best books about science and
society into exceptional learning experiences.

How we help

We want you to learn; we want you to be sparked by new ideas and use them to change how you live your life and do your job.

Until now books have been used to share and teach new ideas. No matter how exciting or important the ideas in books are, in today's busy world, it's a real struggle to find time to read. And, actually, books don't work that well. The next day we recall only ten percent of what we've read.

Astoundingly, most of our reading effort is wasted.  

Good Tutorial provides a fresh solution. We use research from the cognitive sciences to transform the best contemporary books - the books about science, business, society and personal development that are shaping our world - into powerful, film-based learning experiences. Our approach dramatically improves recall as well as your ability to use new ideas.

Good Tutorial delivers genius to your screen and life. We launch in 2017.


Why it works

At Good Tutorial we do three things well:

1. We pick the right books for you
Good Tutorial only works with books that are changing the world, selecting the best new books in areas relevant to you.  

2. We work with the book's author
At the heart of a Good Tutorial film is an in-depth interview with the author of the book. This means you get to know the author and hear their own summary of their work.

3. We create brilliant animations
Good Tutorial's interview films are overlaid with animated info-graphics that, research shows, really help you absorb new ideas.  

You'll be able to watch all our tutorials on a dedicated web channel.

Get thinking

Good Tutorial will launch in 2017.

When you fill in our registration form, you’ll become part of the Good Tutorial pre-launch. We’ll send you updates about the authors and books we are working with. You’ll also get to view and review our Good Tutorial pilot films for free.